Entepreneurial Leadership & Strategic Thinking Process Contents

A White Paper on the this process can be downloaded

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BUILDING A SUCCESSFUL BUSINESS
Your Roles
How to Get the Most from this Process
What is Strategic Thinking and Planning?
Building a Sustainable Business
Benefits of Planning
Your Dreams, Your Vision
Creating a Vision Statement

A PASSION FOR SUCCEEDING
Values
Ensuring Your Success
The Success Formula
Developing Success Attitudes
Affirmations
Becoming an Entrepreneurial Leader

DEVELOPING A COMPETITIVE EDGE
The External Assessment
Market Segments
Competitive Analysis
Trend Analysis
Internal Appraisal
Structure
Resources
Developing a Base Strategy
Selecting a Base Strategy
Strengths, Limitations, Opportunities, and Threats
Strengths (Internal)
Limitations (Internal)
Opportunities (External)
Threats (External)


BUSINESS PLANNING AND EXECUTION
Business Planning
Mission Statement
Doing the Right Things Right
Critical Goal Categories (CGCs)
Shortening Your Personal Learning Curve
Personal Goals

GENERATING CUSTOMERS AND PROFITABILITY
The Market Plan
Market Communications
The Sales Plan: Why Do People Buy?
The Sales Process
Determining Customers Needs
What is a Customer-Driven Organization?
Speed and Flexibility
Exceed Customer Expectations
Your Organization
Financial Budgeting
Financial Planning
The Review Process
Summary

 

STRATEGIC AND BUSINESS PLANNING PROCESS

BASIC FOUNDATION AND BUSINESS PHILOSOPHY

VISION AND VALUES
Vision
Values

EXTERNAL ASSESSMENT
Market Segments and Opportunities
Product/Service Competitive Analysis
Organizational Competitive Analysis
Trend Analysis

INTERNAL APPRAISAL
Structure and Function
Resources
Strengths, Limitations, Opportunities, and Threats
S.L.O.T. Analysis

MISSION STATEMENT

CRITICAL GOAL CATEGORIES

THE MARKET PLAN

THE SALES PLAN

FOLLOW-UP TOOLS
Key Assumptions
Budget or Profit and Loss Forecast
Measurement/Creating a Dashboard
P and L Worksheet/Income Statement
Dashboard Development Worksheet
Strategic Plan Recap